Today, @mozilla published a response to the @TheJusticeDept
's proposed remedies in the Google search antitrust trial. In a new blog post, Firefox's parent says the DOJ's proposed changes wouldn't make search more competitive but instead "threatens to crush browser competition."
@martyswant
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Mozilla Challenges DOJ Remedy in Google Antitrust Case
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Curation Growth Could Boost SSP Market Performance
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Think the growth of curation could also boost SSPs? Seems like that’s what some started theorizing even before the DSP stocks started falling.
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DOJ Proposes AI Bias Restrictions Against Google Search
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The DOJ's proposal reiterates the goal of the remedy includes making sure Google can't bias its AI models (i.e.) Gemini toward its owned search engine or ads:
No default for Google-owned AI
No blocking Android from rivals' AI search
No degrading competitors’ AI products. -
DOJ Removes Google Search Ad Pricing Requirements for Competitors
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DOJ also removed Google having to price syndicated search text ads for competitors at marginal cost for a year & removed a 25% volume cap on competitors sourcing Google.
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Google Chrome divestiture proposal amid antitrust scrutiny
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Proposal to divest of Chrome remains the same, but Android divestiture only on the table if other fixes don’t make search more competitive.
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DOJ Relaxes Google AI Divestment Requirements, Allows Continued Investment
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One change is that the DOJ no longer suggests Google divest its AI investments. It also wouldn’t be banned from future investments or acquisitions related to search, search ads and AI. Instead, Google just needs to give the government a heads up beforehand.
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Justice Department Files Final Remedies Against Google Search Monopoly
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News: @TheJusticeDept just officially filed its final remedies proposal in the Google search antitrust trial.
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Publicis Groupe acquires Lotame: deal terms and pricing details
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If anyone has any off-record or on-background info about how much @PublicisGroupe is paying for @Lotame
, let me know! It'd be great to learn any intel about the terms and/or how the deal came together. -
Lotame Epsilon Merger Data Deduplication Challenges Explained
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It's worth noting that there's bound to be overlap between Lotame and Epsilon's data sets, but it's still unclear how much. When I asked Publicis yesterday, they said combined total unique IDs won't be known until everything is de-duplicated after the deal closes.
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Publicis Groupe Acquires Lotame to Expand AI Data Capabilities
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News: @PublicisGroupe has agreed to acquire ad tech firm @Lotame to expand the holding company’s global identity and data-management capabilities. The plan is to integrate Lotame with Epsilon, which will enable new capabilities within Publicis Groupe's CoreAI platform.