We covered a lot of ground (more than fit in this story) including how Scope3 trains custom brand safety models, tests LLMs, lessons from AppNexus and why he thinks Scope3 can compete against brand safety giants like DV and IAS.
@martyswant
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Scope3 Launches AI Agent Operating System for Adtech
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The adtech startup @Scope3 has a new platform that taps into a trifecta of hyped topics: AI, curation & brand safety. Ahead of today’s news, I spoke w/ @bokelley about the updates & his vision of creating an “operating system for agents.” (Link to my @Digiday story in the .)
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Mozilla shapes web standards and data privacy leadership
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Here is @mozilla
's full blog post, which also explains how the indie competitor views its role in shaping web standards like web standards, interoperability and data privacy. -
Mozilla Challenges DOJ Remedy in Google Antitrust Case
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Today, @mozilla published a response to the @TheJusticeDept
's proposed remedies in the Google search antitrust trial. In a new blog post, Firefox's parent says the DOJ's proposed changes wouldn't make search more competitive but instead "threatens to crush browser competition." -
Curation Growth Could Boost SSP Market Performance
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Think the growth of curation could also boost SSPs? Seems like that’s what some started theorizing even before the DSP stocks started falling.
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DOJ Proposes AI Bias Restrictions Against Google Search
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The DOJ's proposal reiterates the goal of the remedy includes making sure Google can't bias its AI models (i.e.) Gemini toward its owned search engine or ads:
No default for Google-owned AI
No blocking Android from rivals' AI search
No degrading competitors’ AI products. -
DOJ Removes Google Search Ad Pricing Requirements for Competitors
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DOJ also removed Google having to price syndicated search text ads for competitors at marginal cost for a year & removed a 25% volume cap on competitors sourcing Google.
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Google Chrome divestiture proposal amid antitrust scrutiny
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Proposal to divest of Chrome remains the same, but Android divestiture only on the table if other fixes don’t make search more competitive.
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DOJ Relaxes Google AI Divestment Requirements, Allows Continued Investment
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One change is that the DOJ no longer suggests Google divest its AI investments. It also wouldn’t be banned from future investments or acquisitions related to search, search ads and AI. Instead, Google just needs to give the government a heads up beforehand.
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Justice Department Files Final Remedies Against Google Search Monopoly
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News: @TheJusticeDept just officially filed its final remedies proposal in the Google search antitrust trial.