The world is run by insecure overachievers pic.twitter.com/HyiOEYUfIo
— Lenny Rachitsky (@lennysan) 28 août 2023
The world is run by insecure overachievers
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The world is run by insecure overachievers pic.twitter.com/HyiOEYUfIo
— Lenny Rachitsky (@lennysan) 28 août 2023
The world is run by insecure overachievers

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A peek at my conversation with @meltemkuran (Head of Growth at @Deel) https://t.co/by2Lzph23R pic.twitter.com/deUSsvFFU7
— Lenny Rachitsky (@lennysan) 27 août 2023
A peek at my conversation with @meltemkuran (Head of Growth at @Deel
)
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Thank you to our wonderful sponsors: @MiroHQ
—A collaborative visual platform where your best work comes to life: https://
miro.com/lenny @drinkLMNT
—Zero-sugar hydration @AssemblyAI
—Production-ready AI models to transcribe and understand speech: https://
assemblyai.com/lenny
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Lenny's Podcast full episodes now native on @X!
— Lenny Rachitsky (@lennysan) 27 août 2023
Meltem Kuran Berkowitz (@meltemkuran) is Head of Growth at @Deel, which she helped grow from $0 to an astounding $300m ARR in under 3 years.
In our conversation, Melem shares:
[6:32] How Deel found success leveraging low-cost… pic.twitter.com/RdXLgzuLZp
Lenny's Podcast full episodes now native on @X
! Meltem Kuran Berkowitz (
@meltemkuran
) is Head of Growth at @Deel
, which she helped grow from $0 to an astounding $300m ARR in under 3 years. In our conversation, Melem shares: [6:32] How Deel found success leveraging low-cost

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A peek at my conversation with @bmoesta (co-creator of the JTBD framework alongside @claychristensen) https://t.co/GXRrMAJA8a pic.twitter.com/rkessmHvmy
— Lenny Rachitsky (@lennysan) 24 août 2023
A peek at my conversation with @bmoesta (co-creator of the JTBD framework alongside @claychristensen
)
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you gotta know what you're talking about, people can tell
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Thank u: @TeamSidebar
—Catalyze your career with a Personal Board of Directors: https://
sidebar.com/lenny @merge_api
—A single API to add hundreds of integrations into your app: http://
merge.dev/lenny @Get_Eppo—Run reliable, impactful experiments: https://
geteppo.com

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Bob Moesta (
@bmoesta
) is the co-creator of the Jobs To Be Done framework. He's also one of the most requested guests on the podcast. In our conversation, we discuss:
➔ Tips for conducting user interviews to uncover jobs to be done
➔ How Twitter, and other companies, implement
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even the most experienced growth leaders will take at least 6 to 12 months to understand the local problem fully. The business ecosystem is incredibly complex, and learning about products, industries, markets, customers, and internal employee dynamics is not an easy feat.
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When growth leaders need immediate results, they are forced to simply copy-paste from their previous experiences, often resulting in initiatives that do not produce desired outcomes. Sustainable growth is about evolution, not revolution.