For @Digiday
’s “WTF Series” — which explains the complexities of adtech — I wrote an overview about the proposed “Delete Act” in California, what #SB362 entails, why privacy groups are in favor of the bill and why the ad world wants the #CALeg to kill it. https://
digiday.com/media-buying/w
tf-is-californias-proposed-delete-act/
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@martyswant
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California’s Delete Act: Privacy Regulation Impacts Ad Tech Industry
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AI and emerging tech during FIFA Women’s World Cup 2023
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It’s no surprise AI showed up this summer Down Under during the 2023 @FIFAWWC
. #FIFAWWC For my latest @Digiday story, I wrote about some of the ways advertisers, social platforms and FIFA itself used emerging tech during the @FIFAWorldCup
. https://
digiday.com/media-buying/h
ow-ai-and-other-emerging-tech-showed-up-during-the-fifa-womens-world-cup/
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Data Privacy Lessons from Cambridge Analytica for AI Era
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Data privacy wasn’t on everyone’s radar until the Cambridge Analytica crisis, but what can the past teach us for the AI era? Even if future risks aren’t clear based on a platform’s intended use, we can still learn from adtech’s history. My latest:
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Web2 Lessons for Generative AI: Avoiding Past Mistakes
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Since the generative AI boom began, I’ve been asking experts what the evolution of Web2 can teach us for the LLM era. How can companies avoid past mistakes and mitigate unseen risks? My latest story begins to scratch the surface of that question.
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AI versus non-AI tools ratio analysis demand
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I’d love to see the ratio of AI vs non-AI tools…So much noise!!
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Major Sales & Marketing Tech Companies Launch Generative AI Features
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In the past 24 hours, numerous sales & marketing tech companies have announced new generative AI features:
-Adobe
-GoDaddy
-Persado
-Seedtag
-Qualtrics
-Dialpad
-Crossing Minds
-Agiloft
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Marketers Navigate Generative AI Tools Amid Noise
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Rapid advancement of generative AI has some marketers struggling to sift through the noise — a growing procurement headache compounded by concerns like copyright & data privacy. Meanwhile, other companies are finding success with new internal AI tools. https://
digiday.com/marketing/amid
st-all-the-generative-ai-hype-marketers-navigate-the-noise-to-build-and-test-new-tools/
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Algorithmic Bias in Financial Decision-Making Systems
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A partial description from the #SXSW pitch: "Predictive, data-driven algorithms are increasingly used to make life-changing decisions—including who gets access to financial services. But are algorithms the unbiased actors we’re led to believe?" #SXSW2024
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Building Responsible AI Models: Inclusion, Bias, Investment
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The proposed @SXSW discussion will focus on building responsible #AI models that drive inclusion, avoiding algorithmic bias & discrimination, using investor tools for vetting AI startups and more. #SXSW #SXSW2024
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AI Risks and Rewards in Financial Services Panel at SXSW
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I've been invited to moderate a @sxsw 2024 panel to about potential risks & rewards of AI in financial services — an important, relevant & complex topic applies to every industry. #SXSW Vote for our panel before 8/20 via the #SXSW2024 PanelPicker page: https://
shar.es/afNfBX