I do wonder if Meta PMs are just trolling us on making it take 3-4-5-6-7-8 steps to get to something that used to only take 1 step as part of their master plan to just make media buyers hate them? This new columns set is just…
@herrmanndigital
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America’s Tax Policy Welcome Message for Immigrants
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Great, welcome to America. Please pay your taxes and you can stay
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Meta’s Repeated Controversial Behavior Becomes Daily Talking Point
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I use the phrase, "that's just Meta being Meta" far too much in a given day.
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California AB5 Repeal: Freelancer Misclassification and Worker Rights
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We voted to take down AB5 because you misclassified freelancers into this. This entire thing was a win for unions and the people that lobby you most, not a win for everyday Californians just trying to work.
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Experimenting with Small Brands to Understand the Business
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Yep, I like trying things with very small brands time to time. It’s so different than my main accounts and helps me understand this biz more
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Canva AI replaces creative team reducing business expenses
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Yep! And I use canva to make all the ads. Took out the creative team to cut the expense for them. So far it’s working
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Hit Rate Optimization: Fundamentals Over Performance Metrics
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We love baseball analogies in this industry. If you’re stuck in a slump, the only way out is to study why you’re in a slump with your hitting coach, then hit the cage and no to work on fundamentals. In essence your hit rate being too low is an indication there is a problem.
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Jake’s YouTube Advertising Strategy Needs More Social Media
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The best to do YouTube ads is Jake. He needs to tweet more about it.
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Meta’s Bug Crisis Undermines AI Innovation Claims for Advertisers
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Meta talks a big talk on AI and advancement in tech, and yet the amount of bugs this year is insane. You can't claim innovation without fixing the fundamental problems with what's underneath the hood. It doesn't give advertisers trust. Fix the bugs first, innovate second.
