2. For @tomerlondon and @GustoHQ it was one impactful conversation with a potential customer
STARTUPS
-
Founders Share Stories of Going All-In on Their Ideas
By
–
Stories of how founders knew it was time to go all-in on their idea: 1. For @shishirmehrotra and @coda_hq
, it was when his dream colleagues agreed to join -
Founders Lose Billions by Faking Status Instead of Embracing Weirdness
By
–
Billions of dollars in value are lost by founders trying to be some high-status thing they're not, instead of letting themselves be the weird thing they are.
-
Gong’s Design Partner Approach: 11 of 12 Ready to Buy
By
–
4. When building @Gong_io
, @eilonreshef and his co-founder worked closely with 12 design partners and obsessed about their experience. 11 out of 12 asked to buy the product. -
Deep Customer Pain Points in Payroll Services Market
By
–
What you’re looking for is really really deep emotion. The moment we asked them ‘What do you feel about your current payroll provider?’ they started cursing, literally. More than half of people just started cursing and being really upset. That's when you know you have something."
-
Ramp founders manually built savings reports for validation
By
–
3. When exploring the idea behind @TryRamp
, @eglyman and his co-founder manually created savings report for founders, to see if they'd find them useful: -
Customer Feedback Validation: Distinguishing Genuine Interest from Politeness
By
–
a customer and they say, ‘Oh yeah, that’s cool.’ You say, ‘Would you buy it?’ They’re like, ‘Yeah, yeah, I may buy it.’ That’s not the feedback you’re after. That basically means that, no, they’re not going to buy it. They’re just being nice. …
-
Kill Bad Ideas Early: The Best Time to Pivot Is Today
By
–
"We were very honest with ourselves. We worked on a bunch of terrible ideas before, and if there’s anything we had learned, it’s that today will be the easiest day to kill the idea and do something better. It’ll always be harder tomorrow. …
-
75+ CFO Interviews Refine Product Strategy Through LinkedIn Research
By
–
"We did 75+ interviews with CFOs, heads of procurement, and heads of finance. It really helped refine the idea. We had 110 pages of notes from 3 weeks of chats. Turns out the response rate is pretty good on LinkedIn when you just want advice."
-
Founders share validation strategies for startup ideas
By
–
A few of my favorite stories of how founders validated their startup ideas: 1. After 6 ideas that didn't work out, Rujul Zaparde (
@rujulz
) and Lu Cheng created a 16-point checklist for what a great startup idea needs to hit.