tl;dr > if your tweets spark real engagement, earn trust, and get people talking-not just liking-you'll ride the algorithmic wave > X has baked in reputation, content understanding, safety filters, and real-time feedback to decide what blows up tweet accordingly
CULTURE
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Maximize Reach: Content Strategy for Social Media Success
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> don’t get muted or blocked
> avoid offensive language, it tanks reach
> reputation score is everything, protect it
> post stuff that takes >2s to read
> quality > spam, esp. for media (10s watch time rule)
> engagement matters: quotes + bookmarks hit hardest
> blue check helps -
X’s Diversity Filters: Algorithm Design for Feed Variety
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X's diversity filters why doesn’t your feed get spammed by 1 person or topic? diversity filters > they cap how many tweets from the an author or subject can show up > features like "author diversity" and "slop score" keep things fresh > variety=more scrolltime=more ads=more X
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Social Media Algorithm Reputation Scoring and Monetization Impact
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paying for the blue check sets your reputation score to 100 > new accounts start at -128, so you're basically toast without it then the algorithm hits you with > following-to-follower ratio adjustment > and also factors in things like your device and how old your account is
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Social Media Algorithm Reach Through Relationship Mapping
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and it's not just you, it's who interacts with you > the algorithm uses `realgraph` to model relationships > if accounts that follow and engage with you also engage with someone else, that person’s tweets may be shown to your followers it's contagious reach
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X Algorithm Shadowban: Platform Engagement and Moderation Impact
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> stops follow-for-follow spam & fake engagement > following people is now less rewarding for everyone > limits bots & users who follow tons of people just to get attention now, let's talk about how the X algo shadowbans you
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X Algorithm Visibility: Trust, Reputation, and Engagement Factors
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your visibility is decided by several factors > pagerank-style trust
> reputation graphs
> live engagement scores
> content bundles
> safety filters the X's algo tracks every click, block, mute, reply, and share so, how does it all work together? -

Joscha Bach’s Tasteful Take on AI Thinking
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Joscha Bach somehow managed to create a moderately tasteful version of what we've all been thinking
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Western Civilization Facing Crisis Through Excessive Empathy
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As Gad Saad accurate states, The West is dying from suicidal empathy
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Kate Crawford on AI Slop: Metabolic Logic and Future Consumption
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great new @katecrawford piece on the metabolic logic of AI Slop e-flux.com/architecture/inte…
→ View original post on X — @katecrawford, 2025-09-09 17:27 UTC