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@openai
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OpenAI Podcast Episode on Ads in ChatGPT
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OpenAI’s Ad Strategy for ChatGPT Access Expansion
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This week's podcast is all about ads.
— OpenAI (@OpenAI) 10 février 2026
Asad Awan, one of the leads behind ads at OpenAI, joins @AndrewMayne to share how we came up with our ad principles and how ads in ChatGPT free and Go tiers expand AI access for all. pic.twitter.com/WTptRgg0uEThis week's podcast is all about ads. Asad Awan, one of the leads behind ads at OpenAI, joins @AndrewMayne to share how we came up with our ad principles and how ads in ChatGPT free and Go tiers expand AI access for all.
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OpenAI Rolls Out Ads in ChatGPT for Free Users
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We’re starting to roll out a test for ads in ChatGPT today to a subset of free and Go users in the U.S. Ads do not influence ChatGPT’s answers. Ads are labeled as sponsored and visually separate from the response. Our goal is to give everyone access to ChatGPT for free with
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ChatGPT Enables 300M Weekly Learners to Achieve Impossible Goals
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Over 300M people use ChatGPT to learn how to do something every week.
— OpenAI (@OpenAI) 6 février 2026
More than half of US ChatGPT users say it enables them to achieve things that previously felt impossible.
These are just a few stories of what they are building. pic.twitter.com/BBb8vS4vEPOver 300M people use ChatGPT to learn how to do something every week. More than half of US ChatGPT users say it enables them to achieve things that previously felt impossible. These are just a few stories of what they are building.
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Lab-in-the-Loop Optimization Accelerates Biological Research Iteration
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We plan to apply lab-in-the-loop optimization to other biological workflows where faster iteration can unlock progress. We see autonomous labs as complementary to models. Models can generate designs, but ultimately biology still requires testing and iteration. Closing the loop
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GPT-5 Autonomously Designs and Executes Lab Experiments
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GPT-5 was connected to an autonomous lab: it designed experiments, the lab executed them, and the results informed the next designs across six iterations. In this setup, GPT-5 designed batches of experiments, the lab executed them, and the data fed back into the next round. We
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GPT-5 discovers novel low-cost reaction compositions for high-throughput automation
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We found that the improvements came from identifying combinations that work well together and that hold up in the realities of high-throughput automation. GPT-5 identified low-cost reaction compositions that humans had not previously tested in this configuration. Cell-free
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ChatGPT Launches Ads in Free and Pro Tiers
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In the coming weeks, we plan to start testing ads in ChatGPT free and Go tiers. We’re sharing our principles early on how we’ll approach ads–guided by putting user trust and transparency first as we work to make AI accessible to everyone. What matters most:
– Responses in -
OpenAI Plans Ads Testing in ChatGPT Free and Go Tiers
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In the coming weeks, we plan to start testing ads in ChatGPT free and Go tiers. We’re sharing our principles early on how we’ll approach ads–guided by putting user trust and transparency first as we work to make AI accessible to everyone. What matters most:
– Responses in -
ChatGPT Go launches globally with 10x more features
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ChatGPT Go is rolling out globally in every country where ChatGPT is available. ChatGPT Go is our low-cost subscription tier that gives you 10x more messages, file uploads and image creation vs free tier, more memory, longer context window, and unlimited use of GPT 5.2 instant