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Anthropic’s Daily Marketing Strategy with Claude Cowork Launch

Anthropic is really using this as a marketing strategy to keep the conversation going every single day, with a daily update. I'd be happy if they continued like this! Claude (@claudeai) Claude Cowork is now generally available to all paid plans. For Enterprise, we are adding role-based access controls, group spend limits, usage analytics, and expanded OpenTelemetry to give admins what they need to deploy it across the org. — https://nitter.net/claudeai/status/2042273755485888810#m

→ View original post on X — @kimmonismus, 2026-04-09 16:38 UTC