For actors, the window is closing.

As AI production becomes the baseline, famous faces will command the fees. Unknown actors who don't license their likeness early may find themselves with zero leverage in a crowded market. pic.twitter.com/Sb6aey7ZBo

— Linus ✦ Ekenstam (@LinusEkenstam) 24 mars 2026

For actors, the window is closing. As AI production becomes the baseline, famous faces will command the fees. Unknown actors who don't license their likeness early may find themselves with zero leverage in a crowded market.

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