*Need* is a strong word. It's not a perfect 1:1. We actually no longer use ANY evals, purely A/B testing, and we've only improved our customer satisfaction (measured in retention/LTV)
Beyond Evals: A/B Testing Improves Customer Satisfaction
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By
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*Need* is a strong word. It's not a perfect 1:1. We actually no longer use ANY evals, purely A/B testing, and we've only improved our customer satisfaction (measured in retention/LTV)